Schema Markup: A Beginner’s Guide
Sep 16, 2019 By Frostbite Marketing
Schema markup gives Google explicit context about your content. Here is what schema is, why it matters in 2019, and how to add it to your site.
Read MoreBlog
Latest articles, insights, and resources on digital marketing and business growth.
Voice Search Optimization for Small Business
Sep 02, 2019 By Frostbite Marketing
Voice search is reshaping local discovery in 2019. Here is how small businesses can show up on Google Assistant, Siri, and Alexa results.
Read MorePeople Also Ask: An Underrated SEO Opportunity
Aug 19, 2019 By Frostbite Marketing
People Also Ask boxes are quietly dominating Google’s search results in 2019. Here is how to research and rank for them as a small business.
Read MoreFeatured Snippets: How to Win Position Zero
Aug 05, 2019 By Frostbite Marketing
Featured snippets — Position Zero — drive massive click-through. Here is how small business sites can structure content to win them in 2019.
Read MoreNAP Consistency: Why It Matters for Local Rankings
Jul 22, 2019 By Frostbite Marketing
NAP consistency is one of the most overlooked local SEO levers. Here is what it is, why it matters, and how to fix yours in 2019.
Read MoreLocal Citation Building: A Step-by-Step Strategy
Jul 08, 2019 By Frostbite Marketing
Citations still move local rankings in 2019. Here is a step-by-step strategy to build the citations that count and clean up the ones hurting you.
Read MoreHow to Rank in the Google Map Pack (Local 3-Pack)
Jun 24, 2019 By Frostbite Marketing
The Local 3-Pack drives the lion’s share of local clicks. Here is a 2019 strategy for getting into Google’s Map Pack and staying there.
Read MoreMobile-First Indexing: What Small Businesses Need to Know
Jun 10, 2019 By Frostbite Marketing
Google now uses your mobile site to rank you. Here is what mobile-first indexing means in 2019 and a practical checklist for small business owners.
Read MoreGoogle My Business Optimization: 12-Point Checklist
May 28, 2019 By Frostbite Marketing
A 12-point Google My Business optimization checklist for small businesses in 2019. Get every field, post, and photo dialed in to win the Map Pack.
Read MoreWhat Is Local SEO? A Small Business Guide for 2019
May 15, 2019 By Frostbite Marketing
Local SEO is how nearby customers find you on Google. Here is the practical 2019 small business guide covering GMB, citations, NAP, and reviews.
Read More