ROI Calculator
Enter your four numbers. We’ll project your 12-month new revenue from a Frostbite SEO + AEO + GEO engagement.
Your inputs
Estimated 12-month new revenue
The math:
- Current annual revenue from search: $32,256
- Projected traffic lift (12 mo): +62%
- Projected conversion lift: +38%
- Combined projected revenue: $72,206 — net new $487,200
Industry-benchmarked from Frostbite quarterly research surveys of 200+ small and mid-market businesses. Defaults are conservative.
See your 12-month ROI in 60 seconds.
Plug in your average customer value, close rate, and traffic — get a defensible projection of what an SEO + AI engagement returns over 12 months.
ROI Calculator: end-to-end cadence.
A disciplined operating pattern — five clear phases, defined cadence, and one accountable team. No mystery, no excuses.
Specifications, not promises.
Every ROI Calculator engagement ships with measurable specifications — cadence, deliverables, reporting, tools, team, and clear targets.
Calculate the ROI on your marketing spend — and find what’s profitable.
Free calculator that takes your spend, leads, conversion rate, and AOV — and shows you which channels are actually profitable. Spoiler: it’s usually not what you think.
ROI Calculator — the 5 things you get.
- →Input: monthly spend, leads, conversion rate, AOV, gross margin.
- →Output: ROAS, MER, payback period, LTV:CAC.
- →Per-channel breakdown — see which channels actually pay.
- →Sensitivity analysis — what if conversion improves 10%? what if AOV grows?
- →Free, no signup, no email gate.
Right fit if you’re…
Anyone spending money on marketing who wants to know if it’s working.
A free 60-second Marketing ROI Calculator that projects your 12-month return on SEO, AEO, GEO, PPC, and AI marketing investment.
Enter four inputs — average customer value, close rate, monthly traffic, current conversion rate — and the calculator returns a defensible projection of the new revenue a Frostbite engagement would generate over 12 months. Industry-benchmarked formulas, no signup required, email PDF report included.
Four inputs, industry-benchmarked math, defensible projection.
The Frostbite Marketing ROI calculator uses four inputs that every business owner already knows: your average customer value (the lifetime or transaction value of a closed customer), your close rate (the percentage of qualified leads that convert to paying customers), your monthly website traffic, and your current website conversion rate (visitors who become qualified leads).
With those four numbers, the calculator models the lift from a Frostbite engagement across SEO (traffic growth), AEO + GEO (qualified-lead share lift via AI citation), conversion rate optimization (engagement to conversion), and CRM-augmented close-rate improvement. Each lift is benchmarked from our quarterly survey of 200+ small and mid-market businesses by vertical, revenue bracket, and geography.
The output: a 12-month projected new-revenue number with the underlying assumptions surfaced so you can pressure-test it before sharing it with your team or board.
Marketing ROI you can defend.
Most marketing agency proposals make promises (“we’ll double your leads”) without a defensible model. Frostbite’s ROI calculator does the opposite: it gives you a number you can defend in a CFO conversation. Every input is something you already track. Every benchmark is sourced from real data. Every projection is bounded by the math.
If the projected ROI doesn’t justify the investment — we tell you. If your inputs suggest your current conversion rate is already best-in-class for your vertical — we tell you that, too. The calculator isn’t a sales tool dressed up as a calculator; it’s a decision-support tool engineered to be honest about whether marketing investment will pay back.
Multi-channel attribution, conservative defaults.
The calculator models lift across the channels Frostbite operates: organic search (SEO), AI search visibility (AEO + GEO), paid acquisition (PPC), and CRM-driven nurture + close-rate improvement. Each channel has a conservative default lift based on the benchmark data; you can override defaults if you want to model a more aggressive or more conservative scenario.
Defaults are conservative by design — we’d rather under-promise and over-deliver than the reverse. If you want to see an aggressive scenario alongside the conservative one, the calculator outputs both.
PDF breakdown of every assumption, sent in 60 seconds.
When you complete the calculator, you can request an emailed PDF report. The report contains every input you entered, the benchmark data used, the calculated 12-month projection (both conservative and aggressive scenarios), and a one-page summary suitable for sharing with a CFO, partner, or board.
The PDF includes a methodology appendix so the math is auditable. No signup is required to use the calculator on-screen; only the emailed PDF requires an email address (and we won’t add you to any nurture sequence without explicit consent).
Frequently asked about roi-calculator
How long does the ROI calculator take to use?
About 60 seconds. There are four inputs (customer value, close rate, traffic, conversion rate). Results appear on-screen instantly with a 12-month projection.
Is the calculator free?
Yes. The on-screen calculator is free with no signup required. The emailed PDF report requires an email address but doesn’t trigger any nurture sequence without consent.
How accurate are the projections?
The calculator uses industry-benchmarked lift assumptions sourced from our quarterly research surveys of 200+ small and mid-market businesses. Defaults are conservative; actual results vary by execution quality and market conditions.
What channels does the ROI projection cover?
SEO (organic search), AEO + GEO (AI-engine citation lift), PPC (paid acquisition), and CRM-driven close-rate improvement.
Can I model multiple scenarios?
Yes — the calculator outputs both conservative and aggressive scenarios side-by-side, so you can see the range of likely outcomes given your inputs.
What if my inputs suggest negative ROI?
The calculator tells you honestly. We’d rather decline a project than over-promise a return. If the math doesn’t work, you’ll see that clearly.
Want the ROI projection for your business?
Free, 60 seconds, no signup. Get the on-screen result + optional PDF.
