FAQ

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Getting started

First-time prospects ask…

What’s the Snapshot Report, exactly?−

A 10-page PDF audit graded across 7 categories: Listings, Reviews, Social, Website, SEO, Advertising, AI Visibility. Each gets an A-F grade plus a comparison to your three closest competitors and a prioritized fix list. Free, no credit card, no signup, delivered in 60 seconds.

How is Frostbite different from a typical SEO agency?+

Three differences: (1) We optimize for SEO + AEO + GEO at the same time — most agencies still run 2019 SEO. (2) We bundle the platform (CRM, AI Workforce, Reputation, Listings, Dashboard) with the services — no separate tool stack. (3) Senior strategists run accounts, not entry-level talent billed at senior rates.

Are you local or national?+

National. We serve businesses in all 50 states, and every engagement, everywhere, gets the same full-stack remote delivery.

Do you only work with certain industries?+

We have deep playbooks for 12 verticals (home services, health & wellness, professional services, legal, automotive, real estate, restaurants, ecommerce, fitness, education, SaaS/B2B, franchise/multi-location). We take engagements outside those but we’re slower to ramp because we have less starting context.

Services + engagement

What working with us looks like.

Do I have to buy all four service pillars?+

No. Most engagements start with one or two pillars (e.g. SEO + Convert, or Reputation + Listings). The platform comes bundled regardless. Expansion is natural growth, not a high-pressure upsell.

What’s the minimum engagement length?+

90 days. Below that you’re paying for ramp-up and can’t fairly measure results. After 90 days, month-to-month with 30-day notice. No multi-year lockups.

How long until I see results?+

It depends on your market, your competition and your starting point. Broadly: paid media and listings move first, SEO, AEO and GEO take months of sustained work, and review velocity compounds as reviews accumulate. We’ll give you our estimate for your situation up front — and we don’t guarantee rankings or citations.

What does setup look like?+

Kickoff and audit deep dive first, then your platform goes live — CRM, listings and the reputation engine — and the AI agents get tuned on your business. Content, SEO and paid work ships once that foundation is in place. Your strategist gives you the sequence and dates for your engagement in writing up front.

Billing + contracts

Money + terms.

Why no published pricing?+

Because every engagement is scoped to geography, vertical, and growth goal. A 1-location HVAC in Tampa needs a different scope than a 12-location dental group across Texas. Pricing pages with “Starting at $X” are usually misleading. Full explanation on the Pricing page.

Do you charge a percentage of ad spend?+

No. Percentage-of-spend creates a conflict of interest where the agency’s fee grows with your budget regardless of results. We charge flat management fees. Bigger budgets get more attention because they’re harder to manage well — not because we make more by inflating them.

How does the proposal process work?+

30-minute scoping call. Written proposal in your inbox within 24 hours: line items, deliverables, AI Workforce agents, total monthly + annual. No “starting at $X” hedging. You either accept, counter, or pass.

What if I’m not happy?+

Tell your strategist or our leadership directly. 30-day notice cancellation after the initial 90-day term. Full data export on offboarding — CRM contacts, GBP ownership, listings, reputation history. We don’t hold data hostage.

Tech + platform

Under the hood.

Do I have to migrate my existing CRM?+

Recommended, not required. Our CRM is bundled and unifies your AI Workforce + reputation + listings + dashboard. But we can two-way sync with HubSpot, Salesforce, or your existing tool if you prefer to stay there.

Will the AI sound robotic to my customers?+

No — and we disclose. The AI Receptionist identifies as an AI assistant on first turn. Voice quality is current-gen LLM + TTS. Ask for a demo and hear it yourself before it ever talks to a customer.

How is my data protected?+

PII-respecting AI training (your data does not train the foundation model). Detailed security + DPA docs available on request.

Is this WordPress?+

Our website builds are typically WordPress (best of class for SEO + control). The platform itself (CRM, AI Workforce, Reputation, etc.) is a unified application — not a WordPress plugin. You don’t need to choose between them — both work together.

Question we didn’t cover?

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