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PPC Advertising — Google, Meta, LinkedIn, YouTube Paid Search & Display

PPC · Pay Per Click

Stop paying for clicks. Start paying for customers.

PPC programs that treat paid media as a finance function — every dollar in is tracked to a dollar out. Google, Meta, LinkedIn, YouTube, Microsoft, and LSAs under one roof.

Book a Demo →Free Snapshot Report
The Problem

Most PPC accounts leak 30%+ of spend.

They run Performance Max with no negative keywords. They count Google’s reported conversions instead of CRM-verified leads. They never iterate creative. The result: rising CPCs, falling quality scores, and a “we need more budget” conversation every quarter.

  • Performance Max running blind without negatives or asset groups
  • Conversion data not tied to CRM revenue
  • Creative fatigue eating CTR every 21 days
  • No senior strategist — just a junior with checklists
●●●FROSTBITE-PLATFORM.APP
LANDING PAGE
High-converting offer template
Demo data shown — no real client info
Conv. rate18.4%↑
Cost/lead$2.40↓
Cost/sale$14↓40%
What We Do

Every paid channel that matters for your business.

We’re channel-agnostic — Google Search, Performance Max, Meta, TikTok, LinkedIn, Microsoft, YouTube, LSAs. Picked based on where your customers actually search.

✓
Google Search + Performance Max
Bottom-funnel intent capture + automated cross-channel coverage.
✓
Meta (Facebook + Instagram)
Awareness, retargeting, and lookalike scaling.
✓
LinkedIn Ads
B2B account-based targeting for high-value pipelines.
✓
Microsoft Ads
Bing + Yahoo audiences with lower CPCs and quality buyers.
✓
YouTube + Display
Demand generation, video remarketing, view-through conversions.
✓
Local Services Ads (LSA)
Pay-per-lead Google product for home services + professional services.
How a business uses it
Demo HVAC Co.

Henderson, NV HVAC contractor. We restructured a $4,200/mo Google Ads account leaking 38% to bad clicks. After Performance Max rebuild + negative keywords + landing page test: $2.40 cost/lead, 18.4% landing page conversion, $14 cost/sale (down from $79).

Frequently Asked

Common questions

What’s a typical PPC engagement size?
Most clients run $3,000–$10,000/month in media spend with us managing for a 15–20% management fee or fixed retainer. Higher-spend programs ($20,000+/month) have lower fee percentages.
Do you offer commission-based pricing?
No. Commission tied to spend creates the wrong incentives — we get paid when you spend more, not when you make more. Flat fees keep incentives aligned with your ROI.
How fast do PPC campaigns produce leads?
Day one if the offer + landing page are dialed. The first 30 days are usually optimization — bid adjustments, negative keywords, creative iteration — to find the winning structure.
Do you run LSAs alongside Google Ads?
Yes. LSAs are pay-per-lead and sit at the top of local search. We run them in parallel with Google Search for many home-service and professional-service clients.

Ready to get started?

Free 30-min strategy call. Senior strategist. No pitch deck — just numbers and a plan.

Book a Demo →Free Snapshot Report